Content Calendar
The same rhythm every week. No decisions about what to post or when. Just execute.
Written post — lesson, insight, or update from StelCor or OFFi
Photo or short video from the field — job site, run, real life
Comment on 10 posts from people in your space
Endurance + business crossover, or Belize market insight
Quick video or behind-the-scenes update, talk to camera
Plan next week's posts. Jot down ideas from the week.
Rest and recover.
9
LinkedIn Posts
4
Instagram Posts
4
IG Stories
3
Newsletter Issues
No post takes longer than 30 minutes. Ship it.
Every post connects to real work. StelCor, OFFi, or training.
Document, do not create. The work is already happening.
The cadence is non-negotiable. Same days, every week.
Track everything. Know exactly what worked and what didn't.